Meet the Founder
Queena Do, The Soul of Maison Heirloom
🇻🇳 Born of a Vietnamese heart | 🇫🇷 Married to a French soul | 🇸🇬 Based in Singapore.
The Evolution: After 15 years in the corporate arena—including 7.5 years leading regional growth at Google—Queena realized that the most sophisticated project one can lead is the atmosphere of their own home. At the intersection of high-stakes precision and the soulful Art de Vivre, Maison Heirloom was born.
The Philosophy: As a mother and a hostess, Queena believes a true sanctuary is a sensory experience. It must be as healthy as it is beautiful. She rejects the "fast-living" trend, opting instead for Wellness Architecture: non-toxic, noble materials and artisanal pieces that age with grace. A home should not just be lived in; it should be a curated reflection of one’s legacy.
The Mission: Blending the structured discipline of Project Management with a deep reverence for natural elegance, Queena guides individuals and families to define their Lifestyle Identity. From the choreography of a soulful dinner party to the curation of a non-toxic sanctuary, she helps you build a home that feels as exquisite as it looks.
Purpose & Core Beliefs
In today’s fast-paced world, finding quiet time for oneself, loved ones, and the home is increasingly rare. Yet, we believe those intentional moments form the very foundation of a meaningful life.
Authenticity is the only true way to decorate and to live. We believe a home should never be just a physical space; it should be a healthy sanctuary built from natural, living materials that nourish well-being, foster genuine human connection, and tell a family’s unique story for generations to come.
Philosophy & Approach
Our differentiator: Bridging a 30-year heritage with a modern slow-living ethos.
At Maison Heirloom, we bridge the gap between where you live and how you live. We hold that true luxury lies in beauty, longevity, and a deep reverence for nature. Drawing from a 30-year family legacy in fine textiles and artisanal craftsmanship, we seamlessly blend French elegance with Indochine artistry.
Our Pillars of Excellence
Timeless Design: Designed through the lens of slow living, everyday elegance, and soulful hosting. Moving beyond fleeting trends, we create enduring, poetic objects that age gracefully alongside your daily rituals.
Finest Natural Fibers: A true sanctuary begins with pure materials. We exclusively source premium, renewable natural fibers - such as sustainable flax linen, long-staple cotton, and pure silk. Protecting future generations from microplastics and chemical exposure is central to our mission, ensuring every piece nourishes your well-being while remaining gentle on the earth.
Impeccable Workmanship: We deliberately honor small-batch production. By crafting in limited quantities, we eliminate excess, avoid overproduction, and ensure every single seam receives meticulous hand-attention.
Sustainable Packaging: We eliminate single-use plastics and unnecessary waste, delivering an unboxing experience that is as refined and elegant as it is environmentally responsible.
Our Products
Table Linens: A set table isn’t merely arranged; it is choreographed for connection.
Collection Highlights: Embroidered 100% linen and pure cotton tablecloths, runners, placemats, and napkins.
Our Promise: Timeless table linens crafted to anchor your family gatherings and endure for years to come.
Bed Linens: We spend a third of our lives wrapped in bed. Turning down a soft, beautifully made bed at the end of the day is a small, sweet ritual. It is our quietest way of saying to ourselves and the ones we cherish: “I love you, have a good night.”
Collection Highlights: Embroidered and artisanal bedding sets, duvet covers, and pillowcases woven from long staple Italian cotton.
Our Promise: Non-toxic, highly breathable, and temperature-regulating bed linens designed to grow softer and more luminous with every wash.
Sleepwears & Loungewear: Elevated sleepwears & loungewear for stay-at-home days and quiet evenings, designed for the entire family.
Collection Highlights: Relaxed, tailored sleepwear crafted from natural fibers, thoughtfully styled for understated family coordination.
Our Promise: Effortless, breathable garments bringing everyday ease, elegance, and comfort to your home sanctuary.