A woman sitting on a cream-colored chair in a well-lit room, smiling, with a large green plant in the background.

Meet the Founder

Queena Do, The Soul of Maison Heirloom

🇻🇳 Born of a Vietnamese heart | 🇫🇷 Married to a French soul | 🇸🇬 Based in Singapore.

The Evolution: After 15 years in the corporate arena—including 7.5 years leading regional growth at Google—Queena realized that the most sophisticated project one can lead is the atmosphere of their own home. At the intersection of high-stakes precision and the soulful Art de Vivre, Maison Heirloom was born.

The Philosophy: As a mother and a hostess, Queena believes a true sanctuary is a sensory experience. It must be as healthy as it is beautiful. She rejects the "fast-living" trend, opting instead for Wellness Architecture: non-toxic, noble materials and artisanal pieces that age with grace. A home should not just be lived in; it should be a curated reflection of one’s legacy.

The Mission: Blending the structured discipline of Project Management with a deep reverence for natural elegance, Queena guides individuals and families to define their Lifestyle Identity. From the choreography of a soulful dinner party to the curation of a non-toxic sanctuary, she helps you build a home that feels as exquisite as it looks.

Purpose & Core Beliefs

A round wooden dining table with a white tablecloth, surrounded by four wooden chairs with woven cane seats. The table has decorative figurines, glassware, and napkins. Behind the table, there are large potted plants and a wall with a big arched window. The wall features three metal bird wall art pieces.

In today’s fast-paced world, it is harder to find quiet time for oneself and loved ones. Yet, we believe those intentional moments form the foundation of a meaningful life - and the spaces we inhabit should honor them.

We believe a home should never be just a physical space; it should be a sanctuary built from natural materials that nourish well-being, foster genuine human connection, and tell a family’s unique story for generations to come.


Philosophy & Approach

Our differentiator: Bridging a 30-year heritage with a modern slow-living ethos.

At Maison Heirloom, we bridge the gap between where you live and how you live. We hold that true luxury lies in beauty, longevity, and a deep reverence for nature. Drawing from a 30-year family legacy in fine textiles and artisanal craftsmanship, we seamlessly blend French elegance with Indochine artistry.

A formal dining table decorated with a floral centerpiece of red flowers and berries, surrounded by plates, glasses, silverware, and folded red napkins with embroidered designs.
Elegant round table setting with gold charger plates, silverware, wine glasses, white napkins, and floral centerpieces featuring white and pink flowers with greenery.

Our Pillars of Excellence

  • Timeless Design: Designed through the lens of slow living, everyday elegance, and soulful hosting. Moving beyond fleeting trends, we create enduring, poetic objects that age gracefully alongside your daily rituals.

  • Finest Natural Fibers: A true sanctuary begins with pure materials. We exclusively source premium, renewable natural fibers - such as sustainable flax linen, long-staple cotton, and pure silk. Protecting future generations from microplastics and chemical exposure is central to our mission, ensuring every piece nourishes your well-being while remaining gentle on the earth.

  • Impeccable Craftsmanship: We deliberately honor small-batch production. By crafting in limited quantities, we eliminate excess, avoid overproduction, and ensure every single seam receives meticulous hand-attention.

  • Sustainable Packaging: We eliminate single-use plastics and unnecessary waste, delivering an unboxing experience that is as refined and elegant as it is environmentally responsible.

Our Products

A set of six white cloth napkins with embroidered lily of the valley flowers in green and white, neatly rolled and placed in a box.

Table Linens: A set table isn’t merely arranged; it is choreographed for connection.

Collection Highlights: Embroidered 100% linen and pure cotton tablecloths, runners, placemats, and napkins.

Our Promise: Timeless table linens crafted to anchor your family gatherings and endure for years to come.

A close-up of a bed with a woven headboard, white pillow, and white bedsheet in a bedroom setting.

Bed Linens: We spend a third of our lives wrapped in bed. Turning down a soft, beautifully made bed at the end of the day is a small, sweet ritual. It is our quietest way of saying to ourselves and the ones we cherish: “I love you, have a good night.”

Collection Highlights: Embroidered and artisanal bedding sets, duvet covers, and pillowcases woven from long staple Italian cotton.

Our Promise: Non-toxic, highly breathable, and temperature-regulating bed linens designed to grow softer and more luminous with every wash.

Pattern envelope featuring four children modeling pajamas and nightgowns, illustrated in pastel colors, labeled with pattern number 2288 and size 6.

Sleepwears & Loungewear:  Elevated sleepwears & loungewear for stay-at-home days and quiet evenings, designed for the entire family.

Collection Highlights: Relaxed, tailored sleepwear crafted from natural fibers, thoughtfully styled for understated family coordination.

Our Promise: Effortless, breathable garments bringing everyday ease, elegance, and comfort to your home sanctuary.